All-star Toby Keith concert special expands with new guests

The concert will air as a two-hour television special in August on NBC

The star-studded lineup for July 29th’s Toby Keith: American Icon live concert event at Nashville’s Bridgestone Arena expands to include more of the biggest names in music, sports, and entertainment celebrating the life and legacy of proud Oklahoman and global superstar, Toby Keith.

Performances and special guest appearances include Trace Adkins, Priscilla Block, Luke Bryan, Eric Church, Jordan Davis, Scotty Emerick, Brett Favre, Brantley Gilbert, Riley Green, Hardy, Tyler Hubbard, Jamey Johnson, Ella Langley, Leanne Morgan, Mac McAnally, Ashley McBryde, Parker McCollum, Jelly Roll, Darius Rucker, Carrie Underwood, Clay Walker, and Lainey Wilson, plus a very special performance by Keith’s daughter, Krystal Keith.

Toby Keith: American Icon is being filmed live to air on NBC on Wednesday, August 28th from 9-11 pm ET/PT.

A portion of the ticket sales will benefit The Toby Keith Foundation’s OK Kids Korral, a cost-free home for families of children dealing with critical illnesses, and will go towards Monroe Carell Jr. Children’s Hospital at Vanderbilt, one of the nation’s leading children’s hospitals and the top-rated in the Southeast.

Toby Keith: American Icon, the live concert event and NBC special, are being produced by UMG Nashville’s Sing Me Back Home Productions and ITV America’s Thinkfactory Media, in association with Alex Coletti Productions. Cindy Mabe, Dawn Gates, and Harper Grae are executive producers for Sing Me Back Home Productions in partnership with Mercury Studios executive producers Alice Webb and Barak Moffitt; Adam Reed and Jordana Hochman are executive producers for Thinkfactory; Alex Coletti is executive producer for Alex Coletti Productions; TK Kimbrell and R.A.Clark also serve as executive producers. Mercury Studios represents “Toby Keith: American Icon” for international sales and distribution. The show and special have been packaged by UTA – Keith’s long-time agency partner.

The concert at Bridgestone Arena is being promoted by Live Nation.

One of the most prolific self-directed creative forces in country music’s modern era, singer-songwriter Toby Keith amassed 42 top 10 hits, 33 No. 1s, 44 million albums sold, 100 million BMI performances, and more than ten billion streams largely on the strength of his songwriting and producing. With songs including “Should’ve Been A Cowboy,” “How Do You Like Me Now?!,” “Courtesy of the Red, White, & Blue (The Angry American),” “I Love This Bar,” and so many more, Keith’s influence crosses generations and his legacy reaches around the globe. He was elected into the Country Music Hall of Fame shortly before his passing in February. Among his many accomplishments, the New York-based all-genre Songwriters Hall of Fame (2015), the National Medal of Arts (2021), the Nashville Songwriters Hall of Fame (2021), and BMI Icon (2022) were his most treasured.

Buddy Iahn
Buddy Iahn