Apple Music launches Rihanna’s Road to Halftime ahead of Super Bowl LVII

Rihanna takes the stage at the first-ever Apple Music Super Bowl LVII Halftime Show on Feb 12th

Apple Music is bringing Rihanna fans new and exclusive ways to experience and celebrate her musical genius as they gear up for the highly anticipated Apple Music Super Bowl LVII Halftime Show on Sunday, February 12th at State Farm Stadium in Glendale, Arizona. Earlier this month, Rihanna teased fans with a first look trailer. As the clock ticks closer to the big show, fans can experience Rihanna’s music with the deeply enriched multidimensional sound of Apple Music. Subscribers can access the megastar’s songs with Spatial Audio in Dolby Atmos, showcasing her heart-pumping anthems throughout her career mixing pop, rap, R&B, and EDM sounds under her ever-expanding umbrella.

On February 9th at 10 am MST, Apple Music Radio’s Nadeska Alexis will interview Rihanna at the Super Bowl LVII Halftime Show Press Conference. Viewers can tune in live or watch on demand on Apple Music, Apple Music’s TikTok, Instagram, YouTube, and Twitter or on the NFL Network.

If fans want to sing along, the new Apple Music Sing feature allows them to take the mic on their favorite Rihanna songs to hit those solos, perform duets, sing backup, and more on all compatible iPhone and iPad models as well as the new Apple TV 4K.

For the best seat in the house, the award-winning Apple Music Radio will be on the ground and in the stands to soundtrack all the festivities leading up to Rihanna’s big night. Special exclusive programming will include “Halftime Hype Radio,” a 10-part series reflecting on some of the most notable Super Bowl Halftime performances of all time; “Rihanna Revisited Radio,” an eight-episode roundtable exploring the cultural impact of the elusive singer’s catalog; and “Live from Super Bowl LVII,” featuring daily live broadcasts that capture all of the excitement in Arizona leading into the weekend with Apple Music Radio hosts Zane Lowe, Ebro Darden, and Nadeska Alexis, plus an array of surprise special guests. It all wraps up on Monday, February 13th, with “Halftime Recap Radio” to celebrate the debut of Apple Music’s Super Bowl Halftime Show and recap this monumental moment in music.

Rihanna’s Road to Halftime on Apple Music will include an official collection of 32 playlists featuring the top songs that each NFL team listens to in the locker room, the weight room, and on game day. Additional pregame moments will include exclusive warmup playlists curated by NFL players like Travis Kelce (Kansas City Chiefs), Stefon Diggs (Buffalo Bills), Trevon Diggs (Dallas Cowboys), Davante Adams (Las Vegas Raiders), and Dak Prescott (Dallas Cowboys), plus a throwback video playlist revisiting halftime performances from past games.

Apple Music’s multiyear partnership brings together the Super Bowl Halftime Show — the most-watched musical performance of the year — with Apple Music, which celebrates musicians, songwriters, producers, and fans, and offers the world’s best music listening experience with a catalog of over 100 million songs and immersive sound powered by Spatial Audio. Apple revolutionized the music experience with iPod and iTunes, and today continues the award-winning tradition with Apple Music.

Buddy Iahn
Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites. Email: info@themusicuniverse.com