Ariana Grande launches cat-shaped wireless headphones

Innovative product developer and specialty retailer Brookstone announced that it will release limited edition Ariana Grande Cat Ear Wireless Headphones. The wireless headphones feature cat ear-shaped speakers on top of the headband and customizable color-changing accent lighting on both the earcups and cat ear speakers. The Ariana Grande Edition will have a brilliant chrome finish and be available for $149.99 in Brookstone stores and at Brookstone.com in time for Christmas.

“Ariana looks simply amazing in her new Cat Ear Headphones,” said Brookstone CEO Steven Goldsmith. “She’s so much more than a tremendously talented singer and performer. She’s created a whole world of style and fun and beauty, and we wanted to create something that would fit perfectly into this world. We knew she loved cat ears, and that we had a good design, but we weren’t prepared for just how wonderfully they complement her amazing style.”

“Working with Brookstone to create these amazing headphones has been a blast,” said the multi-platinum award-winning Grande. “They represent my style — fun, edgy and unique and I know my fans will LOVE them as much as I do.”

From Anime to Ariana

Brookstone Cat Ear Headphones have a strong following within anime and cosplay communities. The headphones evolved from an idea by Axent Wear co-founders Wenqing Yan and Victoria Hu. Axent Wear partnered with Brookstone to develop, manufacture and bring the headphones to market.

“Designing a pair of wireless headphones with Ariana has been a really special project for everyone here at Brookstone, and she’s been a joy to work with,” said Goldsmith. “We can’t wait to get them into the hands of her fans.”

The new headphones pair wirelessly to any Bluetooth enabled device, and let the user choose between listening to music privately and playing the music out loud on the cat ear-shaped speakers. The built-in lighting on the earcups and cat ear speakers can now change between seven colors.

Author: Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites.