AT&T Wireless customers already have had access
AT&T and Live Nation have teamed up to offer tens of millions of eligible DIRECTV, AT&T U-Verse TV and AT&T Internet customers exclusive pre-sale access to concerts. A&T is the only mobile company to have already offered Front of the Line pre-sale opportunities.
Since launch, AT&T has sent tens of thousands of postpaid wireless customers to the front of the line. Customers had access to buy priority pre-sale tickets to acts like Depeche Mode, Florida Georgia Line, OneRepublic, Thomas Rhett and many more.
“Our goal is to help create lasting memories for our customers through entertainment,” said Jay Cary, vice president, Customer Loyalty and Retention, AT&T Entertainment Group. “Our collaboration with Live Nation is dually beneficial. We get to give our customers priority access. We can also send them to exclusive venues across America, including AT&T-sponsored Live Nation venues in Atlanta, LA and Dallas.”
With exclusive concerts on AT&T AUDIENCE Network and priority pre-sale access, AT&T wants to give their customers the best in music entertainment. Besides giving access to customers’ phone, tablet, TV and at the movie theatre, they can now provide some of the best opportunities to see premier concert events around the world.
