The new single is available now
Grammy-winning, multi-platinum-selling superstar Ciara has released her new single “Run It Up” featuring BossMan Dlow via her very own label, Beauty Marks Entertainment. Written by Ciara, Theron Thomas, and Courtlin Jabrae, and produced by JR Rotem, the song is an anthemic club banger that amplifies the idea of leveling up.
“‘Run It Up’ is about staying focused on the hustle and grind to achieve your dreams while remaining unbothered and blessed,” Ciara says.
Bossman Dlow adds, “She’s the greatest, run that sack up crazy.”
The track arrives amid the critically acclaimed Out of This World Tour – Missy Elliott’s first-ever headline tour, joined by Ciara, Busta Rhymes, and special guest Timbaland. The tour will hit Newark, NJ at the Prudential Center tonight, before concluding later this month on August 22nd, in Rosemont, IL.
While on tour this summer, Ciara opened the 2024 ESPYs with a show-stopping performance of her hit tracks, “Level Up,” “Goodies” and “1, 2 Step.” Additionally, at her hometown shows in Atlanta last month, Ciara was surprised by the Atlanta City Council proclaiming July 28, 2024 “Ciara Day,” as well as presented with several new multi-platinum certification plaques for her debut album Goodies and its hits “1, 2 Step,” “Oh” and “Goodies”. The now four-time platinum album will celebrate its 20th anniversary this September 27, 2024, with a limited edition hot pink colored vinyl, which will include the original album and two bonus tracks, “Crazy” and “Represent Me.”
“Run It Up” marks the first new music from Ciara since her 2023 EP Ci Ci, which has surpassed 200 million global streams and features her hit singles “How We Roll” with Chris Brown as well as “Forever” with Lil Baby. “How We Roll” surged as Ciara’s highest-charting song since 2013 in addition to catapulting to No. 1 on the Billboard R&B Digital Song Sales Chart and amassing over 60 million YouTube views on the music video. It also earned an NAACP Image Award for Outstanding Duo.
Throughout her unbelievable career thus far, Ciara has emerged as one of the most impactful, influential, and important artists of the 21st century. Beyond streams in the billions, she has earned dozens of multiplatinum, platinum, and gold certifications worldwide and delivered timeless anthems such as “One Step, Two Step” featuring Missy Elliott, “Goodies,” “Body Party,” “I Bet,” “Level Up,” and more. Meanwhile, her entrepreneurial endeavors include everything from the launch of her skincare OAM (On A Mission), co-owner of Ten To One rum, and as well as The House of LR&C, the fashion house she launched with her husband Russell Wilson in 2020. Not to mention, she sits on the board of the Why Not You Foundation and also co-authored the New York Times Bestselling children’s picture book Why Not You?
