ESPN launches first 2025 F1 season promo campaign featuring Lady Gaga ‘Garden of Eden’

The new F1 season will spotlight additional music from her forthcomingย Mayhemย album

ESPN is revving up its Formula 1 (F1) coverage with Academy Award, Golden Globe, and 14-time Grammy winner Lady Gaga. The network launched its first 2025 F1 season promo campaign featuring โ€œGarden of Eden,โ€ a new song from Gagaโ€™s forthcoming album Mayhem, out March 7th via Interscope Records. Throughout the Formula 1 season, ESPN will spotlight additional music from the highly anticipated album.

Marking a return to Gagaโ€™s pop roots, Mayhemย blends the eclectic energy that first captivated Gagaโ€™s fans with a fresh and fearless artistic spirit. Rooted in the concept of chaos and transformation, the album is an unapologetic celebration of musicโ€™s ability to unite, provoke, and heal.

Fans will get their first listen when the campaign debuts March 5th ahead of the Formula 1 Louis Vuitton Australian Grand Prix on Saturday, March 15th. The race will be televised on ESPN beginning at 11:55 am ET, late Saturday night in some U.S. time zones.

All F1 races in the 2025 season will again be carried live in the U.S. on ESPN, ESPN2 or ABC, with all practice and qualifying sessions also aired along with all F1 Sprint events. Selected races will stream on ESPN+, which also will feature two alternate streams for all races — Driver Tracker and mixed onboard cameras.

Buddy Iahn
Buddy Iahn