First-ever American Song Contest announced

Eurovision Song Contest comes to America for the 2021 holiday season

The musical juggernaut Eurovision Song Contest has partnered with producer and television executive Ben Silverman’s Propagate Content and will debut the first-ever American Song Contest, during the holiday season 2021. The American Song Contest will welcome musical artists and bands from each of the 50 states and across every musical genre, to perform all original songs on the live televised event. The announcement was made today by The American Song Contest rights owners and producers Anders Lenhoff, Christer Björkman, Ola Melzig and Peter Settman, and Silverman.

The Eurovision Song Contest is one of the biggest televised events in the world, with more than 200 million people tuning in annually, a larger audience than the Super Bowl in the United States. During the Grand Finale, audience shares in 40 markets routinely double primetime viewership on participating networks, and among 15 – 34 year old audiences, the viewership is quadrupled. With contestants representing their home country and creating record-breaking national interest, the Eurovision Song Contest is a cultural event on a scale in Europe rivaled only by the World Cup and the Olympics, and has launched the careers of a wide variety of artists, including previous winners Celine Dion and Abba, as well as Julio Iglesias and numerous others. The U.S. music industry has long recognized the power of the event with Justin Timberlake and Madonna breaking new music on the show in recent years. The day after Justin Timberlake debuted “Can’t Stop the Feeling!” on the Eurovision Song Contest, the single hit No. 1 on the music charts.

“Imagine if music was an Olympic sport and artists from all over the world came together to compete for the gold. That’s the Eurovision Song Contest,” Lenhoff states. “The American version will be different than anything seen before on U.S. television, marrying the fanfare and excitement of March Madness and the NFL playoffs with the artistry and beauty of world-class performances. The American Song Contest is a competition that happens to be televised, rather than a contest created to make a television show. And it’s open to all singers with a song, whether they are amateur artists or already signed to a major record label. No one is excluded from the competition.”

“For more than 20 years, I’ve tried to bring the Eurovision Song Contest to the United States because it is the greatest and most successful format yet to be adapted. Before I found Who Wants To Be A Millionaire or there was a Pop Idol, Eurovision was dominating the ratings and charts,” Silverman shares. “Put simply, there is nothing else like it on television. The sheer spectacle is amazing. It is a pure celebration of the best in music and the best of what music can be, produced by the world’s elite artisans in all fields of production. The Eurovision Song Contest has shown that it can unite different countries and artists for a few nights every year to focus on their mutual love and respect for music. Bringing The American Song Contest and the Eurovision brand to the U.S. is an incredibly ambitious project, but one worth doing, since we think these inherent values are intrinsic to uniting a fractional America through its greatest export and global impact … culture!!!”

As a lead up to the live televised competition, Propagate Content and The American Song Contest producing team will create The American Song Contest Academy, a group consisting of music professionals based in the U.S. that represent all genres and backgrounds. These members will create juries of artists and music industry notables who, along with the regional audiences, will select top talent from all 50 states to compete. These representatives of each state can be either solo artists, duos or bands with up to six members.

The format, as it is currently conceived, will position the artists head to head against other states’ representatives in a series of five to ten televised Qualifier Competitions, leading to Semi-Finals and the ultimate primetime Grand Finale March Madness style.

Further details will be announced in the coming weeks.

Buddy Iahn
Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites. Email: info@themusicuniverse.com