The song features Scarface
Lench Mob Records, in partnership with Hitmaker and Monster Energy, is pleased to announce that Ice Cube is giving back to his fans in a monumental way with the launch of the “It’s My Ego 3Mix” Fan Appreciation Contest. The contest, an exclusive and rare opportunity, invites fans from all corners of the globe to showcase their lyrical prowess and creativity. This is a chance for you to be part of something truly unique by submitting a verse for the revamped version of the international hit song “It’s My Ego.”
The “It’s My Ego 3Mix” is a unique reinterpretation of the original song, offering a fresh perspective and new opportunities for fan engagement. The winner will have the unparalleled opportunity to be featured on the official track alongside Ice Cube and Scarface.
Fans interested in participating can submit their verses via itsmyego3mix.com through March 24th, with the winner will be announced shortly after.
“Hip-hop has always been about giving a voice to the people, and this contest is a chance for a fan to step up, share their story, and be part of something iconic,” Ice Cube says.
“This project is all about honoring Ice Cube’s day-one fans while making space for new talent. With ‘It’s My Ego 3Mix,’ featuring Mr. Scarface and a new verse from The West Coast Don himself, Cube is bridging generations with the same passion and authenticity that define his legacy,” states visionary music executive and multi-platinum-selling Industry pioneer Tony Draper.
Following the Top 10 success on multiple Billboard charts, Cube’s newest full studio album, Man Down, and the explosive reception of standout singles, including “It’s My Ego,” Ice Cube is taking things to the next level by teaming up with hip-hop legend Scarface, one of hip-hop’s most respected lyricists and a founding member of the legendary group Geto Boys. Known for classic tracks like “Never Seen A Man Die” and “On My Block,” Scarface’s profound storytelling and raw delivery have left an indelible mark on the genre.
This collaboration and contest mark a unique moment in hip-hop, merging legendary talent with emerging voices and celebrating the culture that unites fans and artists worldwide.
