The original song appears in Sonic the Hedgehog 3
Jelly Roll has shared the music video for “Run It” which appears as the only original song for the third installment of the beloved franchise, Sonic the Hedgehog 3. The track is available digitally via BBR Music Group/BMG/Republic Records.
In the energetic visual, two worlds collide as Sonic, Tails, and Knuckles race around an arena before Jelly Roll’s performance. The clip alternates between footage in the recording studio and scenes from the upcoming film. However, we also get to see the superstar like never before when Jelly Roll transforms into a video game avatar of himself mid-show accompanied by Shadow on the DJ decks! Collaborator David Guetta and stars Jim Carrey, James Marsden, Tika Sumpter, and more also make cameo appearances.
Sonic the Hedgehog 3, from Paramount Pictures in association with SEGA Sammy Group, opens in theaters everywhere on Friday, December 20th.
Jelly Roll notably co-wrote “Run It” with a powerhouse cohort of collaborators, including OneRepublic frontman Ryan Tedder, DJ David Guetta, and Sean Cook. Tedder, Guetta, and Cook co-produced the track as well. The song marks Jelly Roll’s first collaboration with Tedder and Guetta.
“Run It” showcases Jelly Roll’s versatility once again, striking a balance between country, pop, hip-hop, and electronic. Anchored by breezy acoustic guitar and handclaps, the song climaxes on a bright dancefloor-ready bridge and sunny refrain, “We gonna run it, run it, run it till we running out of road!” It’s an upbeat and undeniable anthem that’s as energetic as Sonic himself.
It continues what has become a tradition of high-octane bangers tailormade for the Sonic the Hedgehog universe. Wiz Khalifa, Ty Dolla $ign, Lil Yachty, and Sueco the Child teamed up for “Speed Me Up” in 2020 to accompany Sonic the Hedgehog, amassing 59 million-plus Spotify streams and counting. Meanwhile, Kid Cudi contributed “Stars In The Sky” to 2022’s Sonic the Hedgehog 2, gathering over 31 million Spotify streams.
