Global superstar Justin Bieber’s brand new single, “What Do You Mean” took over the #1 spot at iTunes within nanoseconds of its global release at 7 a.m. (ET) Friday (August 28th) across all retail platforms. The single is playing on iHeart radio’s 800+ stations across the U.S. every hour on the hour today. The arrival of “What Do You Mean” caps a hugely successful viral 30 day Instagram countdown and Twitter lyric reveal campaign, garnering over a 100 million impressions.
Listen to “What Do You Mean” below and buy it at iTunes. The lyric video for “What Do You Mean,” featuring professional skater Ryan Sheckler, premiered on YouTube as well.
“It’s been an amazing journey to write, record and deliver this record to my fans,” said Bieber. “I’m so glad people have participated in it, and I hope they are receptive to it and love it as much as I do. This is only the first step in the journey for me. This album is so personal to me, there’s so much of my heart and soul in it, and I can’t wait to bring my fans along for the ride.”
“What Do You Mean” is the first advance track from Bieber’s eagerly awaited fourth studio album out November 13 for RBMG / Def Jam Recordings. The pre-order is available now for signed CDs, vinyl and other limited edition items, exclusively via Biebers’s new online store.
Bieber’s performance this Sunday night at the 32nd annual MTV VMAs spectacular will kick off a long-range, multi-tiered media campaign in support of “What Do You Mean”. Next Wednesday night, September 2nd, Justin will appear on NBC’s The Tonight Show with Jimmy Fallon. That will be the prelude to his week-long takeover of NBC’s The Today Show starting Monday, September 7th, climaxing with live performances on Thursday and Friday, September 10-11th.
Author: Buddy Iahn
Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites.