LANCO breaks 50 million streams

Breakout Single “Greatest Love Story” Catching Fire On iTunes And Radio Charts

Emerging Sony Music Nashville band LANCO has been building a groundswell since the release of their self-titled debut EP, which can now count more than 50 million streams. The single “Greatest Love Story” is impacting fans across the country and this week pushed its way into the Top 15 of the Country iTunes chart and Top 25 of the the radio charts. The song has been dubbed “a tender first exposure for many listeners” that “just scratches the surface for LANCO,” (Billboard). The band wrapped recording on their debut album with award-winning producer Jay Joyce (Eric Church, Cage The Elephant, Little Big Town) earlier this month.

“It’s something that’s hard to wrap my brain around,” says LANCO lead singer/guitarist Brandon Lancaster. “From day one, we’ve believed in the power of country music songwriting and telling stories through our music, but to watch fans connecting to the stories and seeing our festival crowds grow and people digging it like this is just indescribable.”

“Greatest Love Story” was penned solely by Lancaster, showcasing “nostalgic telling of young love between an all-American girl and a troublemaker separated by life and brought back together again,” (Taste of Country). Named as “the band to watch” by Bobby Bones, CMT, Entertainment Weekly, Rolling Stone, Spotify and more, LANCO gained their status from touring the country’s top festivals including Bonnaroo, Lollapalooza, Austin City Limits, Watershed, Faster Horses and more.

Buddy Iahn
Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites. Email: info@themusicuniverse.com