First album, first week, first smash hit. SremmLife, the highly anticipated debut album from hip-hop duo Rae Sremmurd, with over 49,000 album equivalent units, lands at number 1 on both the Billboard Top R&B/Hip-Hop Albums chart and the Rap Albums chart while also cracking the Top 5 of the Billboard Top 200 Albums chart in its premiere week. Following “No Flex Zone” and “No Type,” their platinum debut singles also released on Mike WiLL Made-It’s Ear Drummer Records imprint on Interscope Records, SremmLife has kicked off what promises to be a great new year for Rae Sremmurd. On Thursday, January 22nd, the duo will perform on Conan on TBS.
“Rae Sremmurd’s playful, childlike vibe and unmistakable vocals – cracking, pubescent yelps mixed with raspy singsong melodies – have helped the group avoid rap’s traditional tough-guy posturing and become one of the genre’s most refreshing new acts.” (Billboard, January 8, 2015)
“…[I]t was a great year for outsiders to be heard, and no one exploited the gap like the young duo Rae Sremmurd — Slim Jxmmi and Swae Lee. They had two of the year’s most revelatory singles, “No Flex Zone” and “No Type,” outstanding songs that could not be more different.” (New York Times, December 28, 2014)
The duo of brothers Swae Lee and Slim Jxmmi (pronounced Jimmy) grew up in Tupelo, Mississippi, but are now based in Atlanta. Rae Sremmurd is the first signing for Ear Drummer, which in 2014 released “No Flex Zone,” which hit #36 on the Hot 100 (#11 R&B and #8 Rap), and then “No Type,” went to #1 at Urban radio and #16 Hot 100 (#6 R&B and #4 Rap). The third single from SremmLife, “Throw Sum Mo” featuring Nicki Minaj and Young Thug, is currently Top 30 R&B and Top 20 Rap.
SremmLife (Ear Drummer/Interscope Records), released January 6th, executive produced by Mike WiLL Made-It, Producer of the Year at the 2013 BET Hip Hop Awards and executive producer of Miley Cyrus’ #1 Bangerz and Future’s Honest, which debuted atop the Hip-hop and R&B charts.
Author: Buddy Iahn
Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites.