America’s biggest celebration is set to highlight the hero within saluting American bravery and optimism
America’s biggest Independence Day celebration is back, live from New York City as the 45th Annual Macy’s 4th of July Fireworks ignites the night, and some of music’s biggest stars are performing, including Black Pumas, Coldplay, OneRepublic, Reba McEntire, Tori Kelly, and more. Spectators from coast-to-coast will have a front row view of the pyro in the sky by tuning to NBC’s national broadcast from 8-10 pm ET/PT.
On Sunday, July 4th at approximately 9:25 pm, Macy’s (NYSE:M) will commence a jaw dropping pyrotechnic salute to American bravery and optimism in an incomparable barrage of color, light, shape and sound. This year’s Macy’s Fireworks show will launch more than 65,000 shells and effects from five barges positioned on the East River centered in midtown, delighting New York City spectators and a nationwide television audience.
“As America commemorates Independence Day, we are thrilled to join the celebration with a spectacular Macy’s 4th of July Fireworks display honoring the heroic spirit of our nation,” states Will Coss, executive producer of Macy’s 4th of July Fireworks. “Live from New York City, five barges positioned on the East River will launch an epic celebration that will inspire a renewed sense of hope and optimism among our fellow New Yorkers and viewers nationwide.”
“The Summer of New York City is underway!” shares New York City Mayor Bill de Blasio. “New Yorkers have worked hard to fight back COVID-19 and build a recovery for all of us. This summer, we can’t wait to reconnect with the iconic events that make our city great. These fireworks make us all proud to be New Yorkers and Americans, and I’m looking forward to a joyful and safe viewing this year.”
Macy’s 4th of July Fireworks first burst onto the New York City sky with a special US bicentennial show in 1976. Since then, Macy’s Fireworks have grown in scale and artistry as they burst to life over many of New York City’s waterways and neighborhoods. The 45th edition of Macy’s Fireworks is conceived, designed and produced by Macy’s with Pyro Spectaculars by Souza. Designed to ignite in synchronization to a patriotic musical score, the 25-minute display will feature a host of shells and effects in dozens of colors and shapes including eclipsing fans, triple linking rainbows, blue jellyfish with crackling tentacles and red, white and blue waterfalls, creating dramatic effects a mile across the river and from 1,000 feet in the air to the water’s edge.
The musical score is the basis for the fireworks choreography and this year it salutes the hero within – the spirit of optimism and bravery of the American people. Patriotic classics such as “The Star-Spangled Banner” and “America the Beautiful,” featuring guest performances from The United States Army Field Band & Soldiers’ Chorus, mix with original instrumentals and a soaring rendition of “Lift Every Voice and Sing” by Broadway Inspirational Voices; creating a moving musical showcase for the pyro in the sky.
The score for Macy’s Fireworks will also feature music superstar Tori Kelly singing a powerful rendition of Rodgers and Hammerstein’s classic “You’ll Never Walk Alone” from the musical Carousel. This tribute to everyday heroes will be the heart of this year’s Macy’s Fireworks and will serve as the musical accompaniment to the signature Macy’s Golden Mile moment of the spectacle, where thousands of golden-hued shells create a dramatic cascade effect 1,000-feet in the air and more than a mile wide across the East River.
No Independence Day celebration would be complete without a special tribute to members of the US Armed Forces who work tirelessly to defend and protect our freedoms. In addition to the patriotic tributes during the Macy’s Fireworks display, once again this year, Macy’s and its customers nationwide will come together for a charitable giving program to support active duty military, veterans and military families. During “Macy’s Salutes Those Who Serve” campaign, which kicks off Thursday, July 1st and runs through Saturday, July 31st, Macy’s shoppers are invited to round up their in-store purchases to the nearest dollar (up to $.99) and donate the change, or donate online to support Blue Star Families and Bunker Labs. One hundred percent of these donations will benefit both charities evenly. For Blue Star Families, the campaign will support programs like its Racial Equity Initiative, which deploys a community-based model to improve the service experience for military families of color through complimentary events, programs and resources. For Bunker Labs, the campaign will support its Entrepreneurship Workshop series, which helps veterans from underrepresented populations, including Black, female, Latinx & Asian American communities, launch and grow their businesses. Since 2013, Macy’s has helped raised more than $13 million for America’s veterans and military families.
