Rock the Bells Festival celebrating hip hop 50th anniversary

Event returns August 5th

Rock The Bells, the global platform dedicated to elevating hip hop culture from its roots to the modern day, has announced the return of the Rock The Bells Festival, taking place on Saturday, August 5th at Forest Hills Stadium in Queens, NY. The dynamic, day-long celebration will serve as the pinnacle moment to celebrate 50 Years of Hip Hop, with a legendary lineup in the city that launched a movement and shifted culture.

Today (Tues, Mar 28th) also marks the five year anniversary of Rock The Bells, marked by the premiere of Rock The Bells Radio on SiriusXM. In celebration of these milestones and their continued partnership, a dedicated billboard will be on display in Times Square above the Pedestrian Plaza, live for 24 hours only.

The festival lineup will be announced in April, and attendees can expect performances by some of hip hop’s most revered icons, including MCs, DJs, and producers, in addition to one-of-a-kind immersive experiences underscoring hip hop’s impact on fashion, art, and food over the span of five decades.

“For 50 years, hip hop has impacted the world, often without recognition. At Rock The Bells, we consistently honor the culture through creative content, commerce, and experiences and this year, we’ve made it a priority to show up for the culture on another level,” states Rock the Bells founder and CEO LL Cool J. “The Rock The Bells Festival is the place to be to celebrate Hip-Hop and capture the breadth of its impact throughout generations in music, fashion, art, and more. It’s a once-in-a-lifetime experience. If you love hip hop, you know where to go on August 5th.”

The festival also kicks off a week of live events, activations, and programming moments leading up to National Hip Hop Day on August 11th, the official, recognized anniversary of the culture.

Presales start April 11th with further details coming soon.

Buddy Iahn
Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites. Email: