Snoop’s HotBox is available now

Snoop Dogg is bringing an exclusive new game to the Roobet community in a new partnership with the company. The game, Snoop’s HotBox, is Snoop’s signature take on Roobet’s original viral game Crash, combining Snoop’s trademark charisma & sense of humor with the thrill and strategy of online casino.

Never afraid to lead the pack, the Dogg was quick to note that the brand is making history by bringing the first celebrity-themed house game, a trend that crypto casinos like Roobet helped pioneer just a few years ago. Roobet, on a mission to be the next generation of casino, is the first to make this type of collaboration happen.

At an invite-only event, Roobet and Snoop unveiled the game to a select few of Roo’s close-knit community including VIPs, key members, and select media. As attendees mingled with fellow kangaroos, Roobet’s Chief Ganjaroo Officer cultivated a one-of-a-kind atmosphere as he took centre stage throughout the evening – personally cutting the ribbon as the game went live before undertaking a DJ set late into the night. As Snoop said during his event, “This is just the start. Get ready world, we’re gonna light it up!”

HotBox is the latest addition to Roobet’s already world-leading collection of casino games. The game takes inspiration from Snoop’s legendary music career and features his iconic voice and persona – with a tongue-in-cheek nod to his reputation, it provides a uniquely exciting and provably fair player experience.

Snoop has added his own spin on Roobet’s iconic Crash, leading players on a journey around the world with him and his signature never-ending blunt. With the launch of HotBox, players can now find a digital Snoop always hanging out on Roobet. But remember, no one outsmokes Tha Dogg. Make sure you drop it in time, cash out and build up your bank.

The completely hand-illustrated game features soundbites from Snoop himself, a slick player interface, instant cash prizes, and impressive graphics which are optimized for both desktop and mobile. And as Snoop becomes the first celebrity to release a house game, it’s clear that as forward-thinking and pioneering identities, neither Snoop nor Roobet are afraid to break the mold.

As Snoop gave attendees an exclusive first look at the game, he says, “I enjoyed the whole process of Snoopifying Crash and makin’ it the Snoop Dogg way. So let’s roll, keep it positive, and have some fun!”

The game was released on Roobet.com on March 22nd, and will be available on all platforms. The first of many collaborations, this is just the first step in a partnership set to be a game-changer for the digital entertainment industry.