TIDAL announces global celebrations for Prince ‘Originals’

Events hosted by Jay-Z and additional presenters

Continuing a partnership that started in 2015, global music and entertainment streaming platform, TIDAL, is announcing a series of listening events across the globe for members to experience Prince’s new album, Originals. Pulled directly from the historic archive of Prince’s music, the 15 track album features 14 previously unreleased recordings that highlight the impact Prince had on modern music and the formation of many artists’ careers. The tracks were selected collaboratively by JAY-Z and Troy Carter, on behalf of The Prince Estate. Starting today (Wed, May 29th), fans can pre-save the project in order to have the album added to the “My Collection” section in-app, on desktop and via web player following the album release. Users will be notified once the album is live.

Album release celebrations will take place in countries such as the United States, Spain, Poland, Brazil and more across the globe to celebrate the highly anticipated album.

When releasing HITNRUN Phase One on TIDAL, Prince said, “After one meeting, it was obvious that Jay Z and the team he has assembled at TIDAL recognize and applaud the effort that real musicians put in2 their craft 2 achieve the very best they can at this pivotal time in the music industry. Secondly, TIDAL have honored Us with a non-restrictive arrangement that once again allows Us to continue making art in the fashion We’ve grown accustomed 2, and We’re Extremely grateful 4 their generous support.”

Prince previously partnered with TIDAL on a series of exclusive releases, including HITNRUN Phase One, HITNRUN Phase Two, the livestream of Prince’s Rally 4 Peace concert as well as a weekly “Purple Pick of the Week” series featuring new tracks, exclusives, rarities and more from the Vault, curated personally by Prince.

“Prince led the way, for artistic freedom, for ownership. He’s one of the bravest people I can think of in the industry. He trusted us, not just me, but TIDAL, to continue his fight,” says JAY-Z. “Trying to help further that legacy through his music is both an honor we couldn’t pass up as an organization dedicated to empowering artists. This gives his true fans that peak behind the curtain.”

Starting June 7th, Originals will stream exclusively on TIDAL. In the spirit of sharing Prince’s music with his fans as he wanted, the album will be available to stream in Master quality via TIDAL’s HiFi subscription tier. Members will be able to hear the recordings just as the artist intended the tracks to sound. Non-members will be able to try TIDAL through a special offer on TIDAL.com/Prince.

Author: Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites.

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