Musicians are always on the hunt for a new way in which they can reach out and find a new audience and fresh listeners. There are so many new and innovative platforms out there that they can use, but one that could be a great option to cultivate an audience might be Twitch. Let’s take a closer look at Twitch and why it might be of use to musicians.
How Musicians Can Use Twitch
Musicians can use Twitch, a livestreaming platform, to stream their own little concerts. They could sit and play their songs, take requests from the audience, or could even work with their Twitch chat to create a new song on the fly. These are just some of the examples of how this platform can be used by musicians if they are willing to think outside the box. There is already a dedicated music channel on Twitch that musicians can jump on. By setting up a stream and promoting it through their social media channels, they could easily attract some interest in it. With the ability to pick up extra tips in the form of chat donation, there is no denying how valuable this platform can be. If you can’t find a place to play a gig, you might want to consider heading to Twitch to set up your own.
What is Twitch Primarily Used for?
Most people associate Twitch with being a live-streaming platform for gaming. Whether someone is waiting to be dealt a hand in a WSOP Online game at GGPoker or exploring the latest big release that has everyone talking, there are so many different games that can be played here. There are even streamers who have managed to build entire careers solely on this platform.
However, it is not the only use for Twitch. There is also a massive creative following. Artists frequently livestream their drawing or crafts, and the presence of the music section proves that this is a space that musicians could inhabit if they choose. However, they need to be willing to put the work in to build up their audience.
Why Musicians Need to Seek Out Their Audience
Becoming a professional musician is getting harder and harder. Though many are choosing to stay independent and work their way up the ranks on their own, there is so much competition out there that it can be difficult for new musicians to get their start. Do you want to headline Coachella one day? You need to put the work in to develop your audience from the moment your first track drops.
This means that you need to make sure that you are visible and doing what you can to promote your music. Busking might have helped many musicians in the past, but we live in an online world now. Twitch gives musicians the freedom to set up concerts in their own homes. Livestreaming is one of the most powerful tools that we have access to on social media, and musicians need to learn how to use it to its fullest advantage whether it is on Twitch or some other platform.
Twitch is most definitely a platform that musicians can use to build themselves an audience in the future. However, they need to make sure that they are doing it in the right way. Building an audience on Twitch is not easy, and it certainly doesn’t happen overnight. Should a musician decide to attract a new audience through a platform like Twitch, they should expect a long journey as they do so.
