Graceland will host four days of special events, among other activities
To mark what would’ve been Elvis Presley’s 88th birthday on January 8, 2023, Warner Bros. Pictures is collaborating with Presley’s beloved estate, Graceland, to offer fans in Memphis and beyond the opportunity to celebrate the one-of-a-kind icon.
On January 8th, fans in 10 cities across the US and Canada will have the chance to see Baz Luhrmann’s celebrated film Elvis in select theaters for free, courtesy of Warner Bros. Pictures, with an introduction from Luhrmann and star Austin Butler. Tickets will be available at no cost to moviegoers on a first come, first served basis for showings in Atlanta, Chicago, Dallas, Kansas City, Burbank (Los Angeles), New York City, San Francisco, Toronto and Vancouver. All screenings will take place at 5 pm local time except Los Angeles, which begins at 4 pm PST.
Memphis, home to Presley’s beloved Graceland, will also host an afternoon screening at 2 pm in the estate’s Guest House Theater for fans in town for Elvis’s Birthday Celebration.
“We are so appreciative of the audiences of all ages who came out to see the movie in theaters, and to Warner Bros. and exhibitors who took on what was certainly not a sure bet,” Luhrmann shares. “A big thank you to audiences who made Elvis the number one original title of 2022, and especially to Elvis’s fans — both old and new. The entire Elvis team, along with Graceland and the Presleys themselves, have been listening to you all and working diligently to come up with these very special gifts in celebration of Elvis on his birthday.”
“No one was more appreciative of his fans than Elvis, as evidenced by the pilgrimage so many make to Graceland every year,” states Joel Weinshanker, managing partner and majority owner, Elvis Presley Enterprises. “That’s why we are especially thrilled to partner with Warner Bros. on the occasion of Elvis Presley’s birthday, to add to our robust lineup for fans the gift of Baz Luhrmann’s incomparable film Elvis — whether they are seeing it for the first time or, as we suspect, able to repeat the big screen experience they’ve undoubtedly been hoping for.”
Fans of the King and the film can also celebrate from home as the film is streaming on HBO and HBO Max. A new 30-minute special, Just A Boy From Tupelo: Bringing Elvis to the Big Screen, will begin streaming on HBO Max on January 8th. It takes fans inside the phenomenon that was Elvis Presley and the making of Baz Luhrmann’s film.
SiriusXM will rebroadcast Elvis Cast Town Hall between January 6-8 with Baz Luhrmann, Austin Butler, Tom Hanks and Olivia DeJonge on Elvis Radio on channel 75, moderated by SiriusXM host Jess Cagle.
RCA Records will drop the never-before-released full-length mash-up track from Elvis — Britney Spears x Elvis Presley “Toxic Las Vegas: Jamieson Shaw Remix” — on January 6th.
Finally, through the weekend celebrations, fans can take the #ElvisBirthdayChallenge across TikTok and Instagram, where we are encouraging fans to recreate some of Presley’s iconic dance moves as replicated by Austin Butler in #ElvisMovie.
