Event held on International Women’s Day
Multi-platinum pop star Zara Larsson has announced details of a one-off global online concert on International Women’s Day (March 8th). The dynamic live show will see Larsson perform songs from her hugely-anticipated new album Poster Girl — available March 5th — for the first time – alongside some of her biggest hits – in a unique setting courtesy of iconic Swedish business Ikea. The live-stream will air exclusively on Larrson’s YouTube channel for a limited time at 9 pm EST/6 pm PST presented by Live Nation.
“I am so excited to collaborate with Ikea on this performance on International Women’s Day,” Larsson shares. “I have always felt so passionately about equality and I’m excited to dedicate my first show in over a year to all the amazing women around the world. I have missed performing live so much during this time I hope my band, dancers and I can bring some sparkle and fun to your homes.”
“We are thrilled to be partnering with Zara Larsson to surprise fans with the first performance of her new album. Stay tuned for more news on how we will be using Zara’s voice and passion for female empowerment to help make homes more equal this International Women’s Day,” adds IKEA Ingka Group Chief Creative Officer, Marcus Engman.
The world belongs to Zara Larsson, but on International Women’s Day the world of Zara Larsson will become yours. Her stunning new album, Poster Girl, will be brought to vivid life for the first time, with different environments to be revealed exploring all sides of Larsson herself. A world-class dancer, vocalist and live performer, it’s also the opportunity to see Zara Larsson absolutely in her element, and doing what she does best.
No mere Poster Girl, Zara Larsson is that new kind of pop star. At just 23 years old, the Stockholm-based sensation has already been nominated for four BRIT Awards, racked up over six million followers on Instagram, and showcased her sixth sense for hit melodies with a series of chart anthems (“Lush Life,” “Never Forget You,” “I Would Like,” “Symphony” and “Ruin My Life,” to name but a few). Her first international album, So Good, became the second most-streamed debut by a female artist ever on Spotify. Its followup, Poster Girl, marks without a doubt her arrival at Pop’s Top Table. Mixing some of the musical loves of her life (the dance floor melodrama of local heroes Abba, the empowered R&B of early Rihanna) with themes of female empowerment, fame, and finding yourself, Zara has worked on the record alongside a formidable list of collaborators: from Young Thug (on new single “Talk About Love”) and Max Martin to Julia Michaels and Justin Tranter (Selena Gomez, Dua Lipa, Justin Beiber), Steve Mac (Ed Sheeran, Years & Years) and Camille Purcell (Little Mix, Mabel).
Escapist, uplifting and deeply personal, Zara Larsson’s second international album captures a fearless young woman simply born to do it. A past, present and future Poster Girl, Zara Larsson’s International Women’s Day performance on March 8th is not to be missed.
