Mass Appeal will air the concert on YouTube
Fans across the globe will be able to witness the highly anticipated, milestone event – Hip Hop 50 Live at Yankee Stadium – on hip hop’s 50th birthday, Friday, August 11th. The legendary, celebratory concert will be exclusively livestreamed via Mass Appeal’s YouTube channel presented by Google Pixel. The livestream will begin at 6 pm EST/3 pm PST on August 11th. Limited concert tickets to the concert are available via Ticketmaster.
Hip Hop 50 Live will feature Run DMC’s “Bottom of the Ninth…The Walk-Off” performance, Nas, Snoop Dogg, Lil Wayne, Wiz Khalifa and Ice Cube. A “Bronx Bombers” set will feature A Boogie wit da Hoodie, Fat Joe, Remy Ma, and Kid Capri. A “Queens of Hip Hop” set will feature Lil Kim, Trina and more. Additional performers include: T.I., Cam’ron, Common, EPMD, Ghostface Killah, Lupe Fiasco and Slick Rick. A “Pillars of Hip Hop” set will feature DJ Kool Herc & Cindy Campbell, Grandmaster Caz, Kurtis Blow, Melle Mel, Roxanne Shante, Scorpio and The SugarHill Gang, and a “Legendary DJ” set will have Battlecat, Chuck Chillout, Clark Kent, Drama, Hurricane, Mannie Fresh and Marley Marl. Lineup is subject to change. Emmy Award-winner and BASSic Black Entertainment CEO Adam Blackstone, will serve as managing creative music director, along with partner, producer/keyboardist Omar Edwards.
Hip Hop 50 Live at Yankee Stadium is co-produced by Mass Appeal, Live Nation, and the New York Yankees and sponsored by CÎROC Ultra-Premium Vodka, Google Pixel, adidas, MLB, Audible, and VH1’s Love & Hip Hop: Miami. The live stream is being produced by Fortress Entertainment & Mass Appeal.
Hip Hop 50 Live at Yankee Stadium is the latest announcement surrounding Mass Appeal’s Hip Hop 50 initiative – a massive cross-platform initiative that celebrates Hip Hop’s momentous anniversary in the most authentic and globally impactful way possible by acknowledging and recognizing Hip Hop as not only a genre but a movement that has impacted the worldwide community.
