Banshee will make a $10,000 donation to She Is The Music, a non-profit empowering women in the music industry
Global superstar Avril Lavigne is officially launching her first wine, Complicated, a limited-edition small batch Pinot Noir created in collaboration with Banshee Wines, one of the fastest-growing premium wines in the U.S. and part of the family-owned Foley Family Wines & Spirits (FFWS) portfolio. Paying tribute to her RIAA triple platinum-certified 2002 breakout single “Complicated” on the heels of her highly successful North American Greatest Hits Tour, Complicated is a light, velvety Pinot Noir layered with bright notes of cherry and raspberry, crafted to embody the confidence, complexity, and creativity that define both Avril and Banshee. The wine will be available for $30 exclusively on the Banshee website and, while supplies last, for tasting and purchase at the Banshee tasting room.
Building on their successful partnership launched in 2024, this collaboration with Banshee Wines is an ode to the past and a toast to the future, reflecting Avril’s continued evolution and expansion into new creative ventures.
To celebrate the launch of Avril and Banshee’s Complicated Pinot Noir, Banshee is offering a limited run of 50 Sip and Spin kits that may be added to a wine purchase. Each kit includes a record player and Avril’s Let Go album on vinyl, featuring her chart-topping hit, “Complicated.” This special pairing invites fans to savor the wine while experiencing the music that inspired it, creating a moment of connection between taste and sound.
“Over the last two years on my Greatest Hits Tour, I was rocking out with the Banshee bar set up backstage every night, ready for the afterparty, so teaming up on our own wine just felt right. I hope that everyone can crack open a bottle with their best friends, blast the music that started it all for me, and enjoy the moment. Life can be complicated, but a good glass of wine doesn’t have to be,” Lavigne says.
Lavigne, who broke barriers early in her career, has long been a trailblazer for representation and equality in music. In her honor, Banshee will make a $10,000 donation to benefit songwriting camps for She Is The Music, an organization dedicated to creating more opportunities for women in the music industry. This partnership gives fans a tangible way to support a cause deeply meaningful to both Avril and Banshee, while also serving as a powerful opportunity to unite purpose and product in an authentic, impactful way.