Video features brothers’ parents who inspired the track
Country-rocker Lewis Brice takes fans inside his family in his video for “Product Of” featuring brother Lee Brice. Lewis enlists the inspiration behind the song, their parents, for the video that also features the brothers performing together. The sentimental video was filmed in Lewis’ hometown of Sumter, SC and perfectly captures the small town love he’s a “Product Of.” This is the first collaboration between the brothers and is the second release from Lewis’ first full-length album, Product Of, available July 28th, which features Lewis as a songwriter on each of the album’s 10 songs.
“Having my parents be a part of the video for ‘Product Of’ was so special!” Lewis shares with People on including his parents and filming in his hometown. “I felt it was the only way we’d really be able to hit home what and where my brother and I come from, what we’re a ‘product of.”
“My brother Lewis is one of the most talented people I know… he’s been putting his all into his songwriting skills and when I heard this one — ‘Product Of’…man, this one really moved me,” adds Lee. “It was so great before I ever put my little part on the song or the video. I’m just proud to be a part of something that cool and close to home.”
Since its release three weeks ago, “Product Of” has amassed more than 675k streams and been featured on key playlists including Spotify’s New Music Friday Country, Next From Nashville, Heartland Country and All About Country, Apple Music’s Fresh From Nashville and New in Country and Amazon Music’s Breakthrough Country.
Lewis, who has garnered more than 50 million streams, has been named an “Artist to Watch” by several publications and is celebrated for his high-octane live show.
