United Way Worldwide and Paramount Global partner to raise critically needed funds for relief and recovery from Hurricanes Helene and Milton
United Way Worldwide (UWW) and Paramount Global together announce the United Way Benefit for Hurricane Relief, to air Saturday, November 2nd from 8-9 pm ET/PT on the CBS Television Network and CMT, and available to stream live on Paramount.
The one-hour special will bring together some of the biggest names across music, television and entertainment to mobilize communities and raise critical funds for relief and recovery following Hurricanes Helene and Milton, which caused an estimated $50 billion in damage. Proceeds from the special, taped Oct. 27 and 28 in Nashville, will support the hurricane relief and long-term recovery efforts and benefit individuals and families across southeastern U.S.
The event will include performances from Brittney Spencer, Chris Janson, Clay Aiken, Jonathan McReynolds and Tyler Hubbard with special messages and appearances by Backstreet Boys, Billy Bob Thornton, Billy Burke, Blake Shelton, Carly Pearce, Cedric The Entertainer, Cody Alan, Jackson Dean, JB SMOOVE, Kelsea Ballerini, Max Thieriot, Nate Burleson, Stephen Colbert, Taye Diggs, Zac Brown Band, alongside real life heroes Mark Starling and Tank Spencer and more.
In the last four years alone, United Way around the world have responded to more than 200 disasters, including droughts, water crises, hurricanes, fires and floods, and mobilized resources by facilitating more than $219 million in outside investments to support local needs.
The special was created by Byron V. Garrett, chief revenue officer at United Way Worldwide, and Melissa C. Potter, executive director, content for change, Paramount Global. The special is produced by Black & Bespoke (executive producer, Myiea Coy), 5X Media (executive producers, Gil Goldschein and Maria Pepin), Digital Cinema Collective (executive producer, Aaron Cooke) and Berman Productions (executive producer, Al Berman) for CBS and CMT.