Trendsetter generates over 500 million streams with

Platinum superstar Coi Leray’s debut album, Trendsetter, arrives as biggest first week for a debut album by a female hip hop artist in the US this year! The album has impressively gathered over 500 million streams to date in the US alone, with total consumption exceeding 315K and pacing towards a Gold certification. Upon release, the album debuted Top 5 on iTunes Hip Hop/Rap Albums chart and Top 10 on Apple Music’s Top Albums and Hip Hop Rap Albums Chart.

In the leadup to the record, Leray took over the mainstream and dominated the culture last week. Increasing anticipation, she made her late-night television debut on NBC’s The Tonight Show Starring Jimmy Fallon with a performance of a medley of songs from the album including her explosive new single “Blick Blick” with Nicki Minaj.

A cadre of A-list “Trendsetters” also joined her on the album, including Minaj, Yung Bleu, Fivio Foreign, Young M.A, G Herbo, H.E.R., NAV, Lil Durk, Wallo267, Gillie, Polo G, Lil Tecca, A Boogie Wit Da Hoodie, and Pooh Shiesty.

Upon release, “Blick Blick” instantly set new records as Leray’s first No. 1 song on the Apple iTunes chart. The song was No. 1 on iTunes in 16 countries while it was the biggest debut of the week on Apple Music global singles chart at No. 12. Spotify saw a new peak also, as it was Leray’s highest debut on the US platform.

Adding to her accolades, the record debuted No. 1 on Billboard’s Digital Song Sales Chart, marking Leray’s first No. 1 hit on the chart. “Blick Blick” is her second Billboard Hot 100 Top 40 Hit and highest debuting career single. While it was also the No. 1 added song at urban and rhythm radio during its release, it also debuted Top 10 on the TikTok US Top Tracks chart.

Concurrently the official music video banked over four million views in two days while also trending on YouTube. YouTube also chose her as its latest “Artist On The Rise,” placing her in the company of previous superstar alumni such as Tate McRae, Rauw Alejandro, Rod Wave, Jack Harlow, 24kGoldn, and more.