Rapper kicks off yearlong multimedia project
Iggy Azalea kicks off her yearlong multimedia project, Hotter Than Hell, beginning with the launch of the Hotter Than Hell X OnlyFans collaboration. Azalea’s first creative project in over a year and a half, Hotter Than Hell, encompasses illustration, poetry, photography, video, and music, including Azalea’s highly anticipated, upcoming fourth studio album. For a monthly price of $25, subscribers of her OnlyFans will get first-look access and exclusive content from the project, which wraps in December 2023 with the release of a coffee table book that will be available to purchase.
Azalea is infamous for more than just her music, she is also the creative mind behind her out-the-box aesthetics and colorful viral music videos. Stomping its way through a hyper reality version of her life minus the scorning fingers of polite society, Hotter Than Hell is creative, colorful, tongue-in-cheek fun and unapologetically hot. The project takes visual inspiration from the supermodels of the 90s, Pamela Anderson, the conception of the centerfold model, sexuality and its differing viewpoints between men and women, and Madonna’s book, Sex. It is a collaborative project and features exclusive collaborations with producers, visual artists, and fashion photographers. Azalea’s first visual collaboration is with collage artist Ian Woods.
“I’ve been working on Hotter Than Hell for over six months already, and I’m full of excitement and nervous anticipation to begin revealing it to the world, layer by layer,” Azalea says of the project. “Admittedly, I never knew OnlyFans was a place where I could be creative, so I didn’t expect to be collaborating with them on my biggest project to date! Once I looked beyond the surface level chatter about what it means to have an OnlyFans, I realized it was the perfect platform to launch a multimedia concept on. I feel excited about not having to worry about the overwhelming and creatively limiting censorship artists have to navigate when sharing work on other digital platforms. The project is bold and fun – so is this collaboration – I think it’s going to surprise a lot of people.”
Azalea is a force to be reckoned with. After playing over 85 sold out shows nationwide with Pitbull over the last year and a half and over 12 headlining festival shows across the globe, she recently sold a portion of her music catalog for a brow-raising eight-figure amount.
