With support from American Family Insurance, the Jimmy Kimmel Live Music site will offer exclusive access to select Summerfest performances and make them available to audiences worldwide, free of charge. The live stream will immerse viewers in all of the activities happening in and around the festival. Headliners include The Red Hot Chili Peppers (June 28th), Luke Bryan (June 29th), Paul Simon (June 30th), Zac Brown Band (July 1st), Pink (July 2nd), The Chainsmokers (July 4th), Tom Petty & The Heartbreakers (July 5th & 6th), Dierks Bentley (July 7th), Future, Big Sean and Migos (July 8th) and The Outlaw Music Festival featuring Willie Nelson and friends (July 9th).

The Jimmy Kimmel Live Music site is a new initiative for the late-night franchise to give fans access to all their favorite bands.

“Music is in the DNA of Jimmy Kimmel Live, and the show has a passion for bringing great, one-of-a-kind content to our fans,” says co-executive producer Doug Deluca. “Collaborating with Summerfest and American Family Insurance to launch such a big initiative made complete sense. Summerfest is the world’s largest music festival and has an amazing roster of performances on tap.”

“In our 50th year, we could not be more excited to work with Jimmy Kimmel Live and American Family Insurance to take our festival, attended by approximately 850,000 people on site, to millions more online via live stream,” states president and CEO of Summerfest, Don Smiley. “With one of the most diverse line-ups available anywhere, we know there will be something for all music fans.”

Jimmy Kimmel Live Music will shoot acts over the full 11 days of the festival and will stream a mix of live and VOD content on July 7th, 8th and 9th for six hours each day.

The content will stream at JimmyKimmelLiveMusic.com and then be syndicated to both SummerFest.com and Jimmy Kimmel Live’s YouTube channel.

“We all pursue dreams in different ways, but for many of us, music serves as the soundtrack playing in the background, whether it’s the song that encourages you to dream big or pushes you through that final mile,” remarks Rob Quesnel, American Family Insurance Marketing vice president. “American Family believes the right support can make all of the difference when pursuing a dream. By partnering with Summerfest we’re proud to not only support the local Milwaukee community during this world-class music festival, but to bring the universal appeal of music and its power to inspire dreams to millions of others.”

Summerfest 2017 presented by American Family Insurance – the festival’s 50th edition – will take place June 28th – July 2nd and July 4th – July 9th from noon until midnight and will be closed Monday, July 3rd. Following its 1968 debut, Summerfest has evolved into what is now recognized as “The World’s Largest Music Festival” and Milwaukee’s cornerstone summer celebration, hosting the music industry’s hottest stars, emerging talent and local favorites along with approximately 850,000 people from Milwaukee and around the world each year for an unforgettable live music experience. During the festival, the spotlight shines on over 800 acts, over 1,000 performances, 11 stages, delectable food and beverages and interactive activities, all in a world-class festival setting.

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