Bieber performs hits in unforgettable interactive musical experience
Justin Bieber has announced he is partnering with Wave, the leader in virtual entertainment, to bring fans inside his virtual universe with Justin Bieber – An Interactive Virtual Experience. The groundbreaking collaboration will give fans a futuristic look into the metaverse, merging gaming, real time motion-capture, and live musical performance into an immersive interactive experience. Audiences will go on an epic and intimate musical journey with Bieber and see him perform songs from his No. 1 album Justice before kicking off his 2022 Justice World Tour. Fans can sign up on wave.watch and experience the event for free on November 18th at 9 pm ET/6 pm PT. Rebroadcasts will follow on November 20th and 21st for audiences worldwide.
Wave’s technology will allow Bieber to transform into a digital avatar and perform a full live show for the first time in the metaverse. The special offers audiences a front row seat to Bieber’s most immersive experience to date. Audiences will be able to engage with the Justin Bieber live experience like never before. They will have a chance to appear live on stage alongside Bieber during dedicated fan moments and influence his performance and environments in real time.
“Justin Bieber is not only one of the world’s biggest artists, he is also one of the most forward-thinking. This partnership allows for limitless, virtual opportunities for him and his fans,” states Adam Arrigo, CEO of Wave. “By combining Wave’s technology with Justin’s creativity, we’ve created a unique, interactive experience that complements his upcoming physical tour. Justin is paving the way for artists to incorporate a virtual concert ‘tour stop’ to reach new audiences who can’t attend in-person or want a different kind of live music experience.”
“I am a big believer in Wave and love the platform as a new way for me to engage with my fans. I’m excited to be using this technology to bring people together and connect with fans from all over the world. I can’t wait for them to check out this interactive performance,” adds Bieber.
Wave will roll out rebroadcasts of the event for fans worldwide on wave.watch and YouTube in their respective time zones for the US and Canada on November 20th at 8 pm ET/5 pm PT, November 21st at 2 pm ET/11 am PT; UK, Europe and South America on November 21st at 7 pm GMT; and Australia, Asia and Pacific on November 21st at 3 pm AEDT.
Wave’s mission is to bring people together through virtual entertainment experiences. The platform enables artists and audiences to collaborate in the creation of the most interactive live performance experiences in the world – combining the best of live music, gaming and broadcast technology to transform the live music experience. In addition to Bieber, Wave has hosted virtual experiences for top mainstream artists like The Weeknd, John Legend, Dillon Francis, Tinashe and more.
