Koe Wetzel reveals ‘Hatchet’ video

The song is featured on the celebrated 9 Lives album

With fans having already pushed new album 9 Lives to the upper echelons of Apple Music’s album charts during the preorder window, Koe Wetzel’s new Columbia Records project arrived Friday, July 19th with a vengeance. With singles “Sweet Dreams” and “High Road” with Jessie Murph debuting at No. 47 and No. 29 respectively on the all-genre Billboard Hot 100 chart, Wetzel’s latest offering is connecting with his devout following.

“I’ve never been afraid to say what’s on my mind or get too personal… I kind of do it because I know people out there are going through the same stuff or have gone through the same stuff, and they might not know how to cope with it,” Wetzel shared with Today’s Country host Kelleigh Bannen. “I just wanted to be honest with people and just give them the truth. I think that’s why people have related with us and our music so much… It’s kind of like my therapy pretty much; sometimes it’s hard for me to say things so I just take it out through the music.”T

Wetzel continues building on the album’s momentum with the release of an official music video for album standout “Hatchet.” Filmed at his lake home in East Texas, the video brings to life Simon and Mick Coogan’s flowing tangle of how hard love is, embodying the duality of Wetzel as a guy who is fully a man’s man, but also has that romantic tenderness that undermines his machismo.

“I remember hearing that song and really resonating with the lyrics when I was kind of going through the same thing at the time,” remembers Wetzel of the outside cut. “It’s one of those songs you feel like you could have written yourself and I’m really glad it found a home on this project.”

The new music arrives as Wetzel’s substantial catalog continues to resonate, with fan favorite “Good Die Young” off Sellout, his 2020 major label debut, earning RIAA platinum certification on 9 Lives release day to mark Wetzel’s ninth RIAA-certified hit to date.

Buddy Iahn
Buddy Iahn