Priscilla Block reclaims her story with 'Things You Didn't See'

The new album is heralded by “Couldn’t Care Less”

She’s known as the girl with the big personality, big hair, and loud confidence, but platinum-selling artist Priscilla Block shows fans there’s a lot more behind the glittery surface. With her sophomore album Things You Didn’t See, coming October 10th via MCA, Block hits reset and launches a new, vulnerable chapter, asking fans, “Do you know me? Do you really know me?”

She gives fans a glimpse with the release of “Couldn’t Care Less,” a soul-bearing letter to the music industry that rings with the pain of feeling misunderstood.

Written by Block alongside Trannie Anderson, Alex Maxwell, and Cole Taylor, and produced by four-time Grammy Award-winner David Garcia, “Couldn’t Care Less” is a stark look at the unseen emotional weight behind Block’s armor of carefree, megawatt charisma.

“For what has felt like forever, here we are stepping into a new chapter,” says Block. “The past couple of years have been a rollercoaster. This life has challenged me not only as an artist, but as a person. Honestly, there’s been a part of me that has felt misunderstood. The girl who “couldn’t care less,” when in reality, I’ve never cared more.

“Writing ‘Couldn’t Care Less’ was the therapy I didn’t even know I needed. For a long time, people have seen me as bulletproof, but this is a side they haven’t seen. It’s the misunderstood part of me… the insecurities that come with being human. It feels like the perfect way to lead into my record Things You Didn’t See, coming October 10th.”

After years of pouring into her more than five million fans and her career, the album comes from a place of finally pouring into herself mentally, physically and emotionally, and offers fans an unfiltered view of everything Block has experienced behind the scenes — anxiety, burnout and the cost of always being “on.” On the 14-track record, Block opens up about her struggles with body image and online haters, the mental health battles faced by artists in a world that always wants more, an internal wrestle with artistic identity, the pressures to fit country music’s “mold” and more.

The new album showcases a mature sound from an artist who now knows exactly who she is and ultimately connects with the universal desire to be truly known, understood and loved.

Block rose to popularity with the success of her platinum-certified track “Just About Over You,” which reached the top of iTunes All-Genre and Country charts less than 24 hours after being released.

Block is set to tour with Cole Swindell on his Happy Hour Sad Tour, starting Thursday, September 4th at Huntington Center in Toledo, OH, and is expected to announce additional dates soon.

Things You Didn’t See (Priscilla Block, Brandon Paddock, Martin Johnson)
Bring Me Downtown (Priscilla Block, Cole Taylor, David Garcia, Laura Veltz)
Stranger Things with Chase Matthew (Priscilla Block, Trannie Anderson, Cole Taylor, David Garcia)
Goodwill To Gucci (Priscilla Block, Audra Mae, Summer Overstreet, Jesse Frasure)
Phones And Radios (Priscilla Block, David Garcia, Trannie Anderson, Blake Pendergrass)
Couldn’t Care Less (Alex Maxwell, Cole Taylor, Trannie Anderson, Priscilla Block)
2-3-4 (Priscilla Block, Alex Maxwell, Sarah Jones)
Try (Priscilla Block, Tyler Hubbard, Trannie Anderson, David Garcia)
Good On You (David Garcia, Jessie Jo Dillon, Laura Veltz, Priscilla Block)
Yard Sale (Priscilla Block, Laura Veltz, David Garcia, Jessie Jo Dillion)
You’re Breaking My Heart (Cecilia) (Chris Tompkins, Jesse Frasure, Jessie Jo Dillon, Hailey Whitters, Paul Simon)
He’s My Man (Alysa Vanderheym, Faren Rachels, Chris Tompkins, Jacob Hackworth)
Elijah (Priscilla Block, Sarah Jones, Rian Ball)
Time Ain’t A Two Lane (Demo) (Rian Ball, Priscilla Block, Sarah Jones, Aaron Raitiere)