Clip was filmed at Park MGM & NoMad Las Vegas
Multi-Platinum Grammy Award winning global superstar Usher has released new music from his highly anticipated as-yet untitled ninth full-length album. “Boyfriend,” with a video featuring multi-hyphenate Emmy Award winning entertainer Keke Palmer, was filmed at Park MGM and NoMad Las Vegas. It made its broadcast debut on the Paramount Times Square Billboards with support from MTV Live, MTVU, MTV Biggest Pop, BET Soul, and BET Jams.
The song is out via Mega, a music collective founded by L.A. Reid and Usher in partnership with Gamma, the artist-first multimedia platform providing creative and business services across all artistic and commercial formats co-founded by CEO Larry Jackson and President Ike Youssef. This joint venture will see Gamma exclusively distribute and market all music released by Mega.
“Boyfriend” follows Usher’s latest official single, “Good Good” featuring 21 Savage and Summer Walker which debuted at No. 1 on Billboard’s R&B Digital Song Sales Chart. “Good Good” is Usher’s second No. 1 single on the chart, and first to debut at the top. The track was also featured on the cover of Spotify’s Are & Be for 1 week, on Apple Music’s R&B Now for two consecutive weeks and peaked at No. 1 on Shazam in Atlanta, Memphis, San Francisco, New Orleans, Philadelphia and more.
In conjunction with new music coming, Usher My Way: The Las Vegas Residency kicked off its second sold out year, birthing numerous viral moments with shows through October. Usher: Rendez-vous à Paris, the sold out European residency at La Seine Musicale, will run September 24th until October 5th in Paris.
Earlier this year, the R&B star’s “Yeah!” hit one billion global streams on Spotify since its 2004 release. The new Spotify Billions Club song is from his critically acclaimed album Confessions.
In May, the global superstar was honored with a Doctorate of Music degree from Berklee College of Music, along with Roberta Flack and Sona Jobarteh.
Beyond selling over 80 million records worldwide and collecting dozens of awards, he has simultaneously lit up the small screen on NBC’s The Voice and the big screen in blockbusters such as Hustlers. He has also tirelessly distinguished himself as a devout humanitarian, raising tens of millions of dollars for various causes and uplifting youth via his New Look Foundation. Since 1999 he has been providing opportunities for young people in underserved communities and enabling them to flourish and achieve seemingly impossible dreams.
