“The Wolf” named the official victory song of Hihg Limit Racing
Multi-platinum chart-toppers Whiskey Myers have joined the soundtrack of the 2024 High Limit Racing season, with the genre-bending band signing on as the sponsor of Whiskey Myers Victory Lane.
With the lyrics “Put me back in the saddle out on the road; The way I make a livin’ is the only way I know” epitomizing the spirit behind High Limit Racing, Whiskey Myers’ high-energy song “The Wolf” will be the official victory song played as the victor rolls into Whiskey Myers Victory Lane each race night.
“We loved getting to know Rico Abreu with our partnership last season – seeing our name on his sprint car was something we never imagined when we started a band,” shares Whiskey Myers drummer Jeff Hogg. “With Rico joining High Limit Racing full-time in 2024, we knew we wanted to follow his lead.”
In addition to the at-track and in-stream partnership, the Whiskey Myers Minute, a one-minute compilation of that week’s High Limit Racing highlights, will be posted to High Limit’s Instagram account following each race week with various Whiskey Myers songs being featured.
“Not only does Whiskey Myers produce great music that fits the grassroots racing brand, but the members of the band are also genuine race fans,” adds Kendra Jacobs, Chief Marketing and Events Officer at High Limit Racing. “From the support of our series to their partnership with Rico (Abreu), Whiskey Myers invests in sprint car racing and truly sees the value of the sports’ fan base and its growth potential.”
Whiskey Myers Victory Lane and “The Wolf” will be featured starting with the High Limit Racing season opener at East Bay Raceway Park on February 12th and 13th. The 59-race nationwide season will conclude with a two-day finale at The Dirt Track at Texas Motor Speedway on October 11th and 12th. Tickets for select events, including the season-opening “Battle at the Bay” are now available.
Like High Limit Racing, Whiskey Myers will tour the country this year playing dozens of concerts from coast to coast. More dates are being added.
For fans unable to attend the track, every High Limit Racing event will be streamed live on FloRacing, the series’ exclusive streaming partner.
