The band made its first appearance in America 60 years ago

On February 7, 1964, The Beatles’ historic arrival in America aboard Pan Am Flight 101 marked the beginning of a cultural revolution. The iconic quartet—John Lennon, Paul McCartney, George Harrison, and Ringo Starr—ushered in The British Invasion, reshaping music and pop culture. Their arrival at JFK Airport and historic Ed Sullivan Show performance are etched in history.

In celebration of the 60th anniversary of The Beatles’ groundbreaking arrival in America, ANALOGr is thrilled to announce a landmark auction event set for Wednesday, February 7th entitled The Beatles Experience. This preview will showcase a collection of rare artifacts, instruments, and personal items from The Beatles, each with its significant place in history. This world-famous Beatles collection of exceptional items, connecting you with the legendary band, many of which have never been seen before, will be available for acquisition, accompanied by fascinating backstories and insights never before shared. Join us as we unveil these treasures and offer a unique opportunity to own a piece of The Beatles’ legacy.

The collection spans The Beatles’ journey from their iconic arrival to their solo careers, showcasing individual paths. Items include Official Pan Am photograph of The Beatles at their JFK press conference, signed by John, Paul, and Ringo; Original Plaza Hotel promotional show flyer signed by The Beatles during their 1964 stay; First official American Press Conference invitation for their film debut, A Hard Day’s Night; Shirts worn by The Beatles during their 1964 tour, accompanied by newspaper clippings; Paul McCartney’s handwritten draft lyrics for “Goodbye;” Original 1962 photo signed by John, Paul, George, and Pete Best; John Lennon’s writing desk and chair from his aunt Mimi’s house; and more.

Also, Mega is celebrating the milestone with a detail-rich collector-building set. The 681-piece set faithfully replicates the “Arrows” stage that was made for the broadcast and includes four 2-inch poseable micro-figures of Paul McCartney, John Lennon, George Harrison, and Ringo Starr with accurate hair, faceplates, and swappable instruments.

Dedicated details include a built-in USB lighting system with three settings to light up the stage and a buildable camera, plus fun Easter eggs—like a replica of the performance setlist—for Beatles fans new and old to discover!