The inaugural award show takes place on September 28th in Nashville
NBC and Peacock have revealed the star-studded performer lineup for the first-ever People’s Choice Country Awards, which will air Thursday, September 28th at 8 pm ET/PT on NBC and Peacock. Country superstars Blake Shelton, Carly Pearce, Dan + Shay, Hardy, Jelly Roll, Kane Brown, Kelsea Ballerini, Little Big Town, Toby Keith and Wynonna will all take the iconic Grand Ole Opry House stage to perform their biggest hits. A limited number of show tickets and VIP packages are available now at Opry.com.
As previously announced, this year NBC and Peacock will honor Grammy Award-nominated country legend Toby Keith with the Country Icon Award and Grammy Award-winning singer and performer Wynonna with the Country Champion Award.
Hosted by Little Big Town, the People’s Choice Country Awards will air live from the Grand Ole Opry House in Nashville. The show will extend across platforms with Backstage Live: People’s Choice Country Awards. The live-stream will across NBCUniversal platforms, bringing red carpet arrivals, backstage chats and everything behind-the-scenes to fans at home.
People’s Choice Country Awards is produced by Den of Thieves. Jesse Ignjatovic, Evan Prager and Barb Bialkowski will executive produce, along with RAC Clark as executive producer and showrunner.
These projects are an example of collaboration resulting from NBCUniversal’s equity investment in Opry Entertainment Group alongside Atairos, which was finalized last year.
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