A portion of the proceeds will support Willa B Farms animal rescue

Dolly Parton has announced the launch of Doggy Parton — a line of dog apparel, accessories, toys and more — in partnership with SportPet Designs. The collection is playful, flashy, and sassy, truly capturing the essence of the beloved icon. Being a passionate supporter of animals, a portion of every purchase will help fund and support Willa B Farms, a rescue where animals in need find never-ending love and care.

“‘Puppy Love’ was my very first record and six decades later, my love for pets is stronger than ever. This inspired me to start my own line of Doggy Parton apparel, accessories, toys and more with a little ‘Dolly’ flair,” says Parton. “Part of the proceeds will support Willa B Farms, a rescue where animals in need find never-ending love. Don’t we all need that?”

The line includes Red Gingham Overalls Dress, Red Gingham Western Collared Shirt, Dolly & The Mighty Fine Band Shirt, In a World Full of Jolenes Be A Dolly Shirt, Pink Cowgirl Hat with Tiara, Blonde Bombshell Wig, Rhinestone Spoiled Pink Body Harness, and more.

Initially, Doggy Parton products will be available via Amazon with more retailers to be announced later.