Collection is inspired by Bryan’s easygoing style and love for outdoors
Luke Bryan has teamed with Jockey International for a new lifestyle collection inspired by his easygoing style, adventurous spirit and love for the outdoors. The Jockey Outdoors Collection by Luke Bryan features a line of stylish and rugged men’s wear that is tough on the outside and soft, but strong, on the inside.
“When my friends at Jockey first brought this up it was an easy yes for me,” Bryan says. “One, they are just a wonderful company with values that align with mine and two, I have always been an advocate for the love of outdoors, so it was a no brainer. Once I got my hands on the product and felt the quality, I became even more fired up for this to show up in the stores.”
Engineered with intelligent layers, premium fabrics and performance technology, the compatible pieces are designed to layer, with seams strategically placed to eliminate bulk and keep him covered. The men’s collection features: long sleeve woven, corduroy and flannel shirts and shackets; a long-sleeve performance fishing shirt with vertical ventilation, rod holder tab on the left chest and a hidden soft microfiber cloth for easy sunglass cleaning; long-sleeve henleys and crews; graphic tees; and convertible, utility, and flannel-lined pants.
The Jockey Outdoors collection is available online and at Jockey retail stores. It’ll be available in additional select retailers in 2023.
Through the end of the calendar year, 2022, Jockey will donate a one percent of sales of the Jockey Outdoors Collection to support adoptive and foster families across the United States, a cause Jockey has championed since 2005 with the creation of the Jockey Being Family Foundation, Ltd.
