will.i.am joins as co-founder of Amuse mobile record company

The app from the Apple App Store or Google Play Store

Swedish disruptive tech startup Amuse announces that will.i.am, creative innovator, entrepreneur, seven-time Grammy Award winner and front man for the Black Eyed Peas, joins the company as a co-founder.

“This is the next logical step for the music industry and gives every music-preneur full control of every aspect of their own artistic career,” says will.i.am, and continue“It all comes down to full transparency where the artist keeps control over their own material and also has full access to all information of their listeners and fans”. “Amuse has been developed by artists for artists and takes full advantage of today’s technology”, will.i.am concludes.

The Amuse team is thrilled to have will.i.am on board. “will.i.am brings a level of creativity, expertise and contacts in the business that few other could offer,” states Amuse CEO Diego Farias. “It’s finally time for the music industry to catch up and become as mobile as the music consumers already are. We have a great opportunity to really make a difference for aspiring musicians out there and help more fantastic music to reach out to an audience.”

Amuse offers a 100% free app that anyone can use to publish and keep track of the music on a number of digital platforms. By analyzing data around the music consumption of artist published through the app, Amuse finds interesting and upcoming artists that otherwise can be very difficult to discover. Amuse then offers a partnership and help the selected artists to take the next step in their careers. Signed artists gets a license deal and always keeps ownership of their work.

Author: Buddy Iahn

Buddy Iahn founded The Music Universe when he decided to juxtapose his love of web design and music. As a lifelong drummer, he decided to take a hiatus from playing music to report it. The website began as a fun project in 2013 to one of the top independent news sites.