What the Hell Happened to Blood, Sweat & Tears? gets exclusive online screening
On Sunday, August 20th, the documentary, What The Hell Happened to Blood, Sweat & Tears?, will make its global PVOD premiere exclusively on Veeps, the premier streaming platform where music fans around the world can watch and connect with their favorite artists. Tickets are available now via Veeps for $12.99 or as an exclusive $24.99 bundle ,including access to the documentary and a copy of its soundtrack featuring music from the film and artist on CD. Both ticket tiers include a three-day rewatch window.
With dual premieres at noon ET and 8 pm ET, Veeps will offer fans the chance to chat live with award-winning documentary filmmaker John Scheinfeld and BS&T co-founder and leader Bobby Colomby, making appointment viewing out of this compelling film that documents what really happened after the first American rock band to perform behind the Iron Curtain returned home after doing concerts in Yugoslavia, Romania, and Poland on a tour sponsored by the US State Department.
Created with the full cooperation of Blood, Sweat & Tears, the film will overflow with great music, international political intrigue, compelling human moments, humor and fresh insight into this strange never-before-told story.
What The Hell Happened to Blood, Sweat & Tears? consists of new interviews with former band members and footage that had laid dormant and, in some cases missing for over 50 years. In compelling fashion, it documents a band at the top of their game fresh off a Grammy win for Album of the Year, besting The Beatles’ Abbey Road, that, through no fault of their own, found themselves in the crosshairs of a polarized America, attacked by the Right and the Left, with severe career repercussions.
“What The Hell Happened to Blood, Sweat & Tears? is more than a great documentary about the definitive lineup of the band heading behind the Iron Curtain during the cold war,” states Michael Schneider, VP of Content Acquisitions & Partnerships. “In many ways, this story parallels and highlights the issues we still face today across the political spectrum, and we’re proud to be the first platform to offer live Q&A sessions as part of the experience, allowing fans to dive deeper into this fascinating true story than ever before.”
During the first months of the COVID-19 quarantine, filmmaker John Scheinfeld began to dig for answers and recently unearthed a 53 minute version of the tour film that raised more questions than answers. Questions that involve the FBI, CIA, Immigration and Naturalization Service, Republicans and Democrats and the secret police of three nations.
What the Hell Happened to Blood Sweat & Tears? reveals how BS&T found itself victim of the significant societal upheaval and culture wars in an America that was divided as it had not been divided since the Civil War.
